Reed In The News


March 1, 2018

The historic Reed Opera House and 120 Commercial Street building (formerly Spaghetti Warehouse/Alessandro’s) are under new ownership.

On Feb. 26, 2018, the properties were purchased by Pacific Northwest property investor, Cumberland Holdings.

The company’s priority is to preserve the history and the sense of community of the Reed Opera House and implement a long-term plan to maintain and to improve the building’s operations. In addition, Cumberland plans to fully renovate the 120 Commercial Street building, converting it from a single tenant to a multi-tenant building. Cumberland will release more information in a few months that will further define this dynamic project.

Scott Chernoff, company principal, invests in projects primarily in Oregon. He has a strong grasp of the importance of the buildings and wants to continue their legacies.

“When I first toured the Reed Opera House, I was captivated by the architecture and unique tenants,” said Chernoff. “I commend Roger Yost for his excellent work to create this special place. We will add improvements here and there but the spirit of his work and history will live on,” he added.

Cumberland will hire Coldwell Banker Commercial Mountain West Real Estate as the leasing agent for the 120 Commercial Street building. Pennbrook Management will handle the property management and renovations. Pennbrook’s Jodie Vaughn will be the full-time, on-site manager.

Born and raised in Salem, Vaughn emphasized, “We want to ensure that the process of ownership transition, renovation and tenant management is as seamless as possible. Rest assured that any pre-scheduled events will go on as planned. We value our tenants and staff and are excited to continue working with them,” she added.

Coldwell Banker’s Pam Rushing, the leasing broker listing the 120 Commercial Street property said, “The building is an excellent location for fine dining and experienced restaurateurs.” The adjacent parking lot will be improved to offer more efficient and accessible parking.

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News Archives

Rebecca Maitland Honored For Downtown Heroics

August 16, 2014

Reed Opera House 143rd Birthday

There was a very special presentation in the Reed Opera House recently honoring an individual who has been called “Miss Downtown” by the people she has helped, and for a cultural renaissance she helped shape.

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1,200 Celebrate at Reed Birthday Party

September 21, 2013

Reed Opera House 143rd Birthday

The Reed Opera House became a multicultural party house in late September when an estimated 1,200 people dropped by to participate in a celebration marking the iconic building’s 143rd birthday

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Roger Yost Gallery Featured in Northwest Travel Magazine

March 20, 2013

Northwest Travel Magazine Features the Yost Gallery

Salem fine art collector and gallerist Roger Yost possesses the uncanny ability to identify unknown artists around the world who will one day step onto the public stage

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Yost Honored by Salem Chamber With Distinguished Service Award

March 1, 2013

History Weekend at the Reed Opera House

Reed Opera House owner Roger Yost was honored with a Distinguished Service Award by the Salem Area Chamber of Commerce at the organization’s annual First Citizen banquet March 1

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Reed Opera House To Host "History Weekend" in March

February 15, 2013

History Weekend at the Reed Opera House

The Reed Opera House will host a two-part history weekend March 15 and 16.

Professor John Ritter will launch the festivities from 7 to 9 p.m. Friday (March 15) in the Reed’s third-floor Trinity Ballroom with a presentation involving Salem’s Historic Underground. Professor Ritter, who teaches history at both Corban University and Linfield College, has documented stories about opium dens, speakeasies and other colorful activities...

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Yost Moves Disney, Pixar Art Galleries to the Reed

December, 2012

Disney Pixar Galleries Moved to Reed

The Roger Yost Gallery is moving its Disney Fine Art and Pixar Collections to the Reed Opera House for the holiday season. The Roger Yost Disney Gallery includes original oils, acrylics, and hand embellished giclees by such nationally famous artists as James Coleman, Trevor Carlton, Tim Rogerson, Jim Warren, Manny Hernandez, Rodel Gonzalez, Mike Kungl, Harrison Ellenshaw and Bill Morrison.

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Art, Galleries to Play Starring Role For League of Oregon Cities Visitors

August, 2012

Art Scene Art Walk September 28

Salem’s flourishing Downtown art scene will play a starring role at month’s end when more than 700 municipal employees descend upon the city for the League of Oregon Cities annual meeting at the Salem Conference Center.
A special art walk, open to the public, is scheduled for Friday, September 28, between 5 and 9 p.m. It is the brainchild of Rebecca Maitland, VP-Creative Director of the Roger Yost Properties.

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Travel Salem Honors Maitland, 7 Others Who Boost Tourism

May , 2011

Travel Salem Awards Recipients 2011

Travel Salem announced the recipients of its “Absolutely Fabulous” Awards at a recent luncheon at the Northern Lights Theatre Pub in South Salem.

Mayor Anna Peterson was there to help celebrate the event and read a proclamation from the City of Salem to recognize National Tourism Week.

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Rebecca Maitland V.P. and Director of Creative Services

Sept. 10, 2010

Rebecca Maitland

Rebecca Maitland has been appointed vice president and director of creative services ...

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Reed Identified With New Historic Marker

May, 2010

Roger Yost And Reed Historic Marker

The Reed Opera House is one of 33 properties in Downtown Salem that are now identified with Historic Marker plaques ...

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Roger Yost Receives Heritage Center Award 2010

April 8, 2010

Roger Yost Receives the Heritage Award 2010

Reed Opera House owner Roger Yost received one of two Heritage Enterprise Awards presented by the newly merged Mission Mill Museum and Marion County Historical Society ...

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